Top 5 tips to reach your social business goals
Businesses, like individuals grow over time, adjusting themselves to the changes, situations, market demands and business drivers. Organisations mature in their processes, improving continually their…
How to assess your social business efforts
“Markets are conversations” – this saying is absolutely relevant to the current times. No wonder social media nowadays is not optional for businesses anymore. Increasingly,…
How to succeed in social business with People-focus
A few days ago, I was thinking about what separates the great organisations from the good ones. I tried to connect a few successful companies…
5 mantras for a successful social business
Are you still relying only on the static web site that was updated 5 years ago, a few printed marketing materials like flyers, and an external…
Top 5 ways to manage your organisation’s reputation
A recent report on social media by ACSI, American Customer Satisfaction Index puts Facebook behind other social networks such as Google+ and Pinterest on user…
Social Media World Forum 2012 – Texavi’s participation
“Social media is not an option for businesses, any more!” and “Markets are conversations” – these phrases pretty much reverberated among the speakers, visitors and…
Businesses can grow only if…
For any business in this world, these words hold true Yes, your customers look for fresh and new All you need is to give them…
5 pitfalls to avoid in your social strategy
“The old computing was about what computers could do…the new computing is about what people can do“, Ben Shneiderman’s saying is as much relevant today…
5 ways to embrace the social web to your advantage
Remember the times when you read the online reviews and researched products on the Internet, only to buy them in showrooms and stores later. Now, people…
Social Experience – Get it right with social media
Last week, Cadbury UK launched its new product Bubbly through their Google+ brand pages. I think this is a brave new attempt that augurs well for the…